Blogs

Just think of blogging (the act of writing a blog) as the modern version of writing a newspaper article.

How powerful is blogging? Well it depends on the quality of the writing and how relevant the content is to the people reading it.

The following is a head-to-head comparison between YellowPages.ca and a blog article that I wrote. This comparison looks at one website's traffic between November 1, 2009 and January 31, 2010. Google Analytics captured the data for all visits.

This is the Google Analytics data for my client's Yellow Pages online ad and my client's article on my blog.

Website	Visits	Pages/Visit	Time on Site	% New Visits	Bounce Rate

yellowpages.ca 102 19.46 5min 33sec 77.45 35.29

davidhowse.wordpress.com 89 27.35 9min 2sec 67.42 13.48

People who read my blog article clicked a link in it to visit the website related to the article. People reading the blog article viewed almost 50 percent more of my client's website pages and stayed over 70 percent longer.

I can set up your blog and help your write articles or I can host you on my blog. I cannot accept all blog articles. Articles have to be honest, free of ambiguous language, have direct value to the reader, and not make hard sales pitches.

Call 403-393-8863 for more information.