Ideas and Actions that grow your business
Google Analytics is a measurement tool that helps you understand the traffic to your website. With it you can measure visits, geography, time spent on each page, how they found your website, the effects of website changes over time, and much more.
Hundreds of reports and charts can be generated. The data can be but in Excel and then compared to your sales. A good correlation to website traffic and sales can help you make the right decision as to invest more in the online portion of your marketing.
If you only take one piece of advice from this page, do not have your web designer manage your Google Analytics. Below are three of the many graphs generated by Google Analytics.
Call 403-991-8863 to get your site running with Google Analytics and proper SEO.
David Howse Marketing manages over 100 Google Analytics Accounts for Calgary Businesses.
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